SLEEPY MOUTHS
BY LISTERINE
CONTEXT
The campaign focuses on educating individuals about the importance of oral hygiene and the role Listerine plays in maintaining fresh breath and killing germs. By highlighting the benefits of incorporating Listerine into their nightly routine, we aim to encourage healthier habits and help people wake up with a refreshing and confident smile.
PEOPLE
CCO: Keka Morelle.
CD: Alvin Shiguefuzi, Sabrina Villar.
AD: Maicon Gomes.
CW: Lucas Durães.
PROD: Surreal Arts, Satellite.
"Listerine plays with morning impressions, such as waking up with the sensation of having been licked by a dog."
BRAZILIAN CREATIVE CLUB
